Kerala Consumer Segmentation Study

This study is one of a series commissioned by the Alliance to develop a better understanding of the demand landscape for cookstoves and fuels. These studies aim to assess and prioritize consumer segments most poised for adoption of clean and efficient cookstoves and fuels in a given country, gather a baseline of current stove and fuel usage among prioritized segments, and identify key factors that drive current usage patterns and the barriers that currently impede these segments from transition to cleaner stoves and fuels.

Add Comment